aqua jewelry wholesale What are the types of advertising and promotion strategies?

aqua jewelry wholesale

2 thoughts on “aqua jewelry wholesale What are the types of advertising and promotion strategies?”

  1. bling costume jewelry wholesale Advertising promotion strategies mainly include: gift types, direct types, demonstrations and centralized types.
    (1) Gift advertising promotion strategy
    The can be roughly divided into voucher advertisements, gift advertising, free trial advertisements, etc.
    In coupon ads. Use newspapers and magazines to give customers shopping vouchers. The newspaper published the store gift coupons, and the virtual lines were printed around the voucher. The reader cut off the ticket to the store along the dotted line. Gift vouchers general preferential supply products. The role of voucher advertising can be summarized as three aspects: first, thin profits and more. Second, increase the popularity of stores and brands. Third, vouchers attract customers to the store, so as to drive the sales of other products.
    On gift ads. Small advertising gifts related to innovation awareness and promotional products, the timing of choice is to be given to consumers, which will cause a sensational effect and promote product sales.如可口可乐公司制作一种印有“Cacocala”字样小型红色手摇广告扇,选择亚运会时机,赠送给观众,顿时观众席上成了一片“Cacocala”的红色海洋,极大促进了商品销售,而The cost of each hand shake fan is only 0.2 yuan (RMB).
    The trial advertisement for free. Provide goods to consumers for free, which generally allows consumers to try in public to promote product publicity. For example, the Tokyo PI Advertising Agency in Japan designed a novel trial advertisement to borrow new expensive sports cars from fans. Each sports car is attached to the name of the company in different parts according to the advertising fee. The fans drove the car at the prescribed time to advertise for the company in advance, which produced an extraordinary advertising effect.
    (2) Direct advertising promotion strategy
    The can be roughly divided into two types of on -site promotional advertising and postal advertising.
    On -door promotion ads. Promotional personnel are not advertising in the public media or stores. Instead, put the product directly to the user's door, to make product promotion to users, and give users a certain amount of promotional methods for additional benefits. This promotional advertisement can answer customer questions in time, relieve customer doubts, and directly sell products.
    mailing promotion ads. During the promotion period, the promoters will printed the words "discounts for a certain product" or "please try" and other printed advertisements such as patterns and price meters. method. In order to reduce the blindness of postal promotion advertisements, companies usually do regular data collection work, master the user's name, address and preference, and the two parties maintain a certain form of connection to improve the user's trust in the enterprise.
    (3) Demonstration advertising promotion strategy
    The can be roughly divided into live performance demonstration advertisements and celebrity demonstration advertisements.
    Celebrity demonstration ads. Let society celebrities advertise for products. For example, Shanghai Beiying Fashion Store hangs out two large jeans one day, and the advertisements of "Welcome to try on, the fittener's store for free to commemorates". The news came out and the viewer was like a tide. The two giants patronized that afternoon, and the results of the trials happened to be together. These two giants are not others, they are Mu Tiezhu and Zheng Haixia in our country's basketball. This carefully designed celebrity demonstration advertisement has a sensational effect. Demonstration of on -site performance. Choose a specific time and place, combine people's living habits, highlight the fashion effects of products, and perform demonstration performances in public. For example, Sony, Japan, developed a new product with a super -small lever with stereo headphones in 1979 and was named "Walkman". At that time, outdoor fitness activities such as walking for walking and exercising in dry ice shoes. In order to enhance the propaganda effect, Sony Company used this popular habits to perform on -site performances. The company invited a model to send a "Pacers" for each person. The model wears headphones and feet on dry ice shoes. While listening to music happily, walking through the park leisurely, the model performance of the model left a deep impression on the tourists in the park. Since then, the sales volume of "Pacers" has risen straight, which has played a special advertising effect.
    (4) Concentrated advertising promotion strategy
    The use of large -scale celebration activities, sponsoring public welfare undertakings, exhibitions, ordering meetings, entertainment activities and other people for advertising, which is centralized promotional advertisement, its advertising, its advertising There are diverse forms.

  2. wholesale hip hop bling jewelry warehouses in the us Advertising promotion strategy is an advertising strategy adopted closely in combination with marketing. It not only informs consumers to buy goods from the benefits of goods, to persuade them to buy, and to give consumers more additional benefits in accordance with other means of marketing. Attracting consumers' interest in advertising, receiving the effect of impact advertising in the short term, and effectively promoting product sales. There are many types of advertising promotion strategies, including the use of promotional methods such as gifts, entertainment, services, discounts, and public relations.n1. Winning advertisements are a kind of advertising sales method in the form of lottery winning. It is very popular abroad and has certain effects.n2. Entertainment advertisements are also common strategies for advertising promotion, such as funding to sponsor the production of art programs and TV series, radio dramas, etc. In addition, such as guessing and prizes, etc., is also an effective form of advertising.n3. Public welfare advertising is an advertising strategy combining public welfare activities and advertising activities. By caring about public welfare, caring for public relations, carrying out service activities for social activities, striving for the people's hearts, and establishing a corporate image, thereby enhancing the effect of advertising. It can give people a kind of corporate profits taken by society and use in society.n4. Gift advertisements are a rewarded advertisement, which have many forms, such as advertising vouchers. Newspapers and periodical advertisements for food, beverages and daily necessities are mostly used. Most of the preferential treatment methods are purchased or attached to small items. This method can not only expand sales, but also detect the reading rate of advertising. In addition to advertising vouchers, the cooperation of advertising and product samples is also an effective way to introduce products, but the cost is high.

Leave a Comment