international silver wholesale body jewelry The brand development process of Shenzhen Cui Green Jewelry Jewelry Co., Ltd.

jeff lieb jewelry wholesale A product that can achieve the "Chinese brand" must have distinctive personality characteristics and a wide range of domestic market share. Curvy is a pioneer on the development route of the product, especially in the concept of the development of gold jewelry. It proposes the industry as the first person to sell products as a culture in the industry. As a result, Curvy is also known as "the messenger of traditional cultural communication" in the industry.
The green culture has done a lot of work in promoting gold culture over the years, so that people have a new understanding of gold, and they are no longer just staying in their inherent value preservation function. Connotation artworks can be used as collectibles for expressing affection, friendship, and love. Not only do you give consumer products, but also the emotional connotation he wants. This is the concept and strategic idea of ​​emerald development products. In view of this, since its establishment, since its establishment, the brand development direction and product positioning have been established: inheriting a long history and spreading Chinese culture. Actively absorb the excellent traditional Chinese culture, closely connect the mysterious, rich, rich and peaceful oriental feelings and golden gold jewelry, which improves the added value of green products. Elegant real golden atmosphere. In 2001, the relationship between the family and mother, which was launched with the theme of "Century Love" in 2001, inherited the filial piety culture of the Chinese people; based on the psychology of the Chinese people's advocacy, interpretation of the magnificent charm and auspicious "Chinese people "Blessing"; the "Dragon and Phoenix Chengxiang" wedding gold jewelry series with the traditional dragon and phoenix, Shuangxi, peony, and lily of the Chinese nation uses deep Chinese traditional culture as the heritage, and uses Chinese excellent traditional culture and gold jewelry culture. Combine.
2002 "Golden Melody Gentleman Men's Ring" series, etc., which is very catered to the aesthetic taste of modern young people; the "Guan Gong Town House Bao Sword" and "Baifu Wanshou Heshou Gold" series developed in 2003 and 2004 have absorbed it. The thoughts of "faithful benefits" in traditional Chinese culture, the idea of ​​"hundreds of filial piety in life", and the New Year's gold bars, such as the "Golden Monkey", a thousand -footed gold bars, four big smile Buddhas, etc., with high artistic value and ornamental value ; In 2005 and 2006, the "Five Blessing Gate" pure gold praying pendant adopted the weapon "ax" of ancient operations as the basic shape. Because of the perfect combination of the psychological needs of modern people, the work with strong breath combines today's fashion style and aesthetic concepts, which is both ethnic and filled with the atmosphere of the times, so it is loved by consumers.
If emerald green gold is based on local characteristics and traditional culture, then green platinum, K gold, and inlaid jewelry are full of the atmosphere of the times. In recent years The "love" series, as well as "Angel Love" and "Mei Li" fashion diamond ring launched in 2005 and 2006, have achieved a sensational effect in the market. Before the development of new products, Cui Green will go through a detailed market research to study the characteristics and hobbies of the target consumer group, and design and develop the needs of various consumer groups with different levels, different ages, different occupations, and different personalities. Personalized jewelry. The "Meili" fashion diamond series designed and developed by women consumers is based on the elegant manner of women to interpret the style of women. The green development has developed a new platinum series of "Silk Flower Rain". This series is designed and developed for the "platinum woman" and is designed with mature and generous temperament. It is very self -expression of mature and elegant women. What the green is to do is not only to satisfy their pursuit of beauty, but also to reflect their expression of self -personality. Platinum's pure, K -gold's fashion, and the brilliant diamonds, under the green carving, are all vivid stories, a beautiful poem, which makes people look long. Curvy is a designated manufacturer and promoter of the World Gold Association, the International Platinum Association, and has always had close cooperation with them. The International Platinum Association organized in 2005 in the "Overnight Platinum Dazzling Bloom" tour campaign. , "Ethnic style", "Miao Village style", "Sun Rain", and "Rhythm" five platinum decorations were included in the tour. In 2006, the six platinum decorations of "Li Ying", "prosperous honey", "my scarf", "life style", "like space", and "princess love" were selected. The "Angel Love" Platinum series promoted with the International Platinum Association in cooperation with the International Platinum Association, the model affectionately interpreted the angel -like purity, rare and eternal love between couples. It has set off a beautiful fairy tale world that is fascinating to the Kingdom of Love. The green designer has also won awards in the design contest. In the J and ADORE Inspiration Golden Design Contest, the two works of emerald green "fragrance stories" and "finishing touch" won the gold award.
is not only working hard on the connotation of the product. In the improvement of craftsmanship and product innovation, green green has always been at the forefront of the industry. There are four professional manufacturers: yellow, platinum, weaving, and inlaid, covering an area of ​​1,200 square meters. More than 600 advanced machinery and equipment are introduced from abroad. These hardware equipment not only ensure product quality, but also improve production efficiency, ensure craftsmanship, and ensure craftsmanship Advanced and research and development capabilities.